Home / Sustainability Hipster Bag
Date: April 30, 2019
In April 2018, Pracharath Rak Samakkee Social Enterprises has collaborated with Textile Industry Development Institute and volunteered designers to guide and discuss on modern and fashionable pattern for bags in international market and online market via Facebook and Instagram under the name of “Sapai Sainaew”.

The bag collection was well received. After the discussion, the community has developed the products and its standard. The first launch in ‘Home and Garden Exhibition’ made 208,050 Baht with pre-order for 30,000 Baht. OTOP Midyear made 949,210 Baht with pre-order for 50,000 Baht. OTOP City 2018 made 1,729,105 Baht with pre-order for 973,000 Baht. Locals worked continuously in developing for the sustainable future in different markets.

RETHINK by Sapai Sainaew
Every year many companies has made promotional materials which will be trashed at the end of the year. It was a waste of manpower, time and money. With all these materials, we decided to make use of it. Pracharath Rak Samakkee Social Enterprises worked with Suphanburi Community, which is well known for their leather sewing skills. Since the work was less and less, this project helped providing them steady income for their families.

We used old promotional vinyl to make hipster bag. In all events we participated, the collection was very popular, especially with the young crowd and office workers since the collection was cool, unique, different, and affordable. Since September 2018, we sold more than 500,000 Baht of products and reuse more than 1,200 vinyl. It also raised awareness on recycling and environment as well.